I recently finished a project where we had to get some information about a YouTube video from a user submitted URL. Now there are different ways to do this, but the best way is to get the video’s id and pass this through GData to get all its information.
We must remember, though, that YouTube has a number of different URLs:
I can’t believe I forgot to mention this. Unless you haven’t had a look at my portfolio, you may not have noticed that about two weeks ago I launched the Tango’d Films YouTube Brand Channel: http://youtube.com/tango.
It’s a pretty fun channel, the concept is that you take a Lomax d’n'b track and do some bad-ass dancing and submit it into the contest running on the channel.
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Before I start, let me plug some of my code: a lot of developers out there go ahead and create their own little helper classes for the YouTube player. However, do feel free to use my “YouTube Approved” (oh yeah) Player API class up on github.
So, you’ve got your project and you’re told to “load that video in HD”. Now one must remember that unless your player is larger than, say 600px wide, there’s no point having it in HD. If you’re loading a HD video into a player that’s smaller than 600px, Flash Player is going to have to scale every frame down and this uses resources, and this isn’t good.
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What an awesome year so far!! I’ve launched four, yep that’s right 4, YouTube Brand Channels this year! I’ve still got a few up my sleeve yet but let’s see if I can make it twelve (yep, 12) this year. Here they are:
Enjoy!
Ah, what a crazy couple of weeks. If you haven’t read about this on my portfolio, here’s a snippet about this campaign:
“This was a very last minute project that I had the chance to work on. On my meeting to another project, I received a call from the creative agency asking for my help to get this YouTube and GCN centric campaign off the ground and turned around within 4 working days. It started off with a multi-stage YouTube brand channel that coincided with the launch of the teasers and adverts for the new 3D LED TV. I then also had to work on MPUs and a masthead for the YouTube homepage. Overall it was a pretty awesome project, one that had to be done quite fast (within 16 working days) and one that’s come off pretty well.”
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I recently worked on a nice and quick project: YouTube Cannes Lions 48 Hour Ad Contest.
This is a bright and funky channel that asks the creative types around the world to create a compelling ad (that fits a brief of course) within 48 hours to win a chance to go to Cannes Lions. It’s pretty awesome, and it’s worth checking out the talent from last year: http://youtube.com/canneslions
Yes, it’s finally up! The D&AD Inspiration YouTube Channel has been probably one of my biggest projects so far. It’s a huge channel that allows creatives to upload commercial creatives to the area and have them viewed for free by the wider community. The process isn’t judged by D&AD, it’s a free for all really, well, apart from the moderation stage; this makes sure only the best stuff is uploaded.
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It’s been a very very very busy start to 2010, but who am I to complain? I’ve been working on a number of high profile projects and they’re all very close to launching. However, the first to launch is a project I built for the Google/YouTube Italy’s marketing department: That’s Opera Talent Contest.
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So, give a hand to the developers at YouTube for their hard work! They’ve taken the AS3 YouTube Player out of beta, albeit just chromeless, and all ready for production.
Let’s hope that the chromed version is coming very soon, but now let’s concentrate on getting used to this new player.
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