So, last time I spoke about monetizing a video player, I was tasked with integrating Tremor Media components. That failed spectacularly because the dev team there, well, aren’t helpful.
So, I then told the sales guys I was working with: “Tremor Media isn’t going to work, what’s the plan?”. The pointed me to LiveRail. And this was awesome…
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While doing my stint at ESP, helping out on 1Click2Fame.com, I was asked to integrate advertising into the custom player I had built for them. A long debate followed about what sort to use and, personally, I prefer in-video advertising, but they chose to go with pre/mid/end rolls. Not a problem I said.
The component that I was going to use was developed by Tremor Media/Acudeo. All I was given was a SWC and an example FLA, pretty perfect I thought.
It turned out that there was a problem: the preroll component can’t be compiled on a Mac, or so I was told. Now can’t isn’t something that runs easily with me. I’ll try anything, and would rather fail than not to try at all. And the result of all this was very encouraging.
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My time at Google is nearing an end and it seems that while my department want to keep me on, Google believes that because of the economic climate that all contractors are to be let go rather than kept on, regardless of how good they do they’re job.
It’s a shame, over the past six months I’ve seen a number of great individuals leave because of this rule and while it doesn’t make sense, I’m not angry about it.
You see Google will never be short of money, they literally have a hose pipe of funds being pumped into them through advertising and it’s amazing how far they’ve come. So I guess the reason behind this is to uphold a sort of facade to the rest of the world that while they’re doing bad, a company as unlikely to be touched by the recession as Google is also doing bad too.
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